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Rod Irwin
Aligning Microsoft Solutions with Business Challenges
Professional Background
Rod Irwin is a distinguished professional in the fields of business development and digital marketing. With extensive experience spanning several high-profile roles across various organizations, he has built a reputation as a strategic leader with a results-driven approach. Rod specializes in developing innovative marketing solutions, channel and partner development, and effectively managing client relations. His versatility in navigating both enterprise-level sales and client services allows him to foster positive relationships with stakeholders across the board.
Over the years, Rod has held notable titles in some of the industry's leading organizations. His career journey includes impactful positions such as Enterprise Account Executive at Encore Business Solutions where he championed new client acquisitions and spearheaded sales initiatives. Prior to this, he served as Business Development Director at Avtex Solutions, LLC, enhancing their market presence through strategic partnerships and innovative marketing solutions.
Moreover, his experience includes serving as the Solution Relationship Director for Microsoft Dynamics at KPMG, where he deftly managed client relationships while delivering tailored solutions. At Salesforce, one of the foremost cloud-based software companies in the world, he worked as a Senior Account Executive in Enterprise Sales; his work was key in driving growth through meticulous account management and a profound understanding of client needs.
Rod's proficiency in database marketing enabled him to excel in several other roles, including his work at AcquireWeb, Inc., where he served as the Business Development Director, focused on enhancing client engagement through targeted marketing strategies. His background further includes his tenure at Experian as a Business Development Executive where he utilized digital targeting to amplify client outreach and campaign effectiveness.
In addition to his key roles, Rod has also made significant contributions in leadership positions, such as Vice President of Sales at Database101.com and General Manager at Salesgenie.com, both under the umbrella of InfoGroup. Those who have worked alongside Rod often commend his unique ability to lead teams to success while nurturing a culture of collaboration and innovation.
Education and Achievements
Rod's educational background is as impressive as his career history. He embarked on his academic journey at the University of Nebraska-Lincoln, where he studied for his Bachelor’s degree majoring in Journalism and Advertising. This educational foundation not only equipped him with essential communication skills but also ingrained a strong understanding of marketing principles that have been pivotal in his career endeavors.
In pursuit of furthering his business acumen, Rod earned an MBA in Business Administration from the University of Nebraska at Omaha. This advanced degree provided him with comprehensive insights into business operations, management, and leadership, propelling his career forward as he transitioned into more senior roles.
Additionally, Rod enhanced his expertise by obtaining a Certified Marketing Professional (CMP) credential from the Direct Marketing Association (DMA), which signifies his commitment to staying updated with the latest marketing trends and practices. Participating in a Sales Leadership Program at Northwestern University's Kellogg School of Management further honed his skills in accelerating sales performance and strategic business practices.
Rod’s commitment to personal growth and professional excellence is evident in his continued education and willingness to seek out training that complements his practical experiences.
Achievements
Rod Irwin’s career accomplishments are noteworthy and showcase his ability to drive success across various domains. Some of his most significant achievements include:
- Successfully building and leading high-performing sales teams that achieved consistent revenue growth and client satisfaction.
- Pioneering innovative strategies for digital marketing that significantly improved client engagement and conversion rates.
- Establishing and nurturing long-term client relationships that have resulted in increased business opportunities and customer loyalty.
- Developing channel and partner programs that effectively expanded market reach and enhanced collaboration between stakeholders.
- Leading negotiations with important clients and partners, which contributed to strategic alliances and mutually beneficial agreements.
In addition to his professional achievements, Rod is recognized for his commitment to continuous learning and development, which positions him as a thought leader in the realm of business development and digital marketing solutions.
Rod Irwin’s extensive background and multifaceted skills make him one of the industry's standout professionals. With a keen eye on the ever-evolving landscape of digital marketing and a proven track record in business development, Rod continues to pave the way for success in each role he undertakes.