Robyn Ross

Chief Core Operations Officer & Head of Wealthsimple Trade

Robyn Ross is a former executive at Wealthsimple who played a significant role in the company's growth and development. Here are some key details about her career at Wealthsimple:

Wealthsimple Career

Robyn Ross joined Wealthsimple in 2017 and quickly took on important responsibilities:

She was tasked with helping to scale the company's Customer Experience (CX) operations.4
Ross served as Wealthsimple's Chief Core Operations Officer and Head of Trade.1 2
In her role, she oversaw the launch of significant features like fractional share trading on the Wealthsimple Trade platform.1 2

Contributions and Achievements

During her tenure at Wealthsimple, Ross was involved in several notable initiatives:

She played a key role in introducing fractional share trading for both Canadian and U.S. stocks, making it easier for investors to access high-priced stocks.1 2
Ross was instrumental in Wealthsimple Trade's growth, which experienced rapid expansion, particularly during the COVID-19 pandemic and the Reddit-fuelled trading frenzy.2
She emphasized the importance of responding to client demands and making financial services more accessible.2

Current Endeavors

After her time at Wealthsimple, Robyn Ross has moved on to new ventures:

She is currently the CEO and co-founder of onfertility, a web-based service focused on making family-building more accessible in Canada.5 6
Ross continues to be recognized for her leadership abilities, with colleagues noting her "incredible ability to bring out the best in people and create a culture that sets a team up for success".3

While Ross is no longer actively working at Wealthsimple, her contributions to the company's growth and innovation in the Canadian fintech space remain significant.