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Robin Alex
Influencer & Storyteller
Robin Alex is a seasoned professional with a background in marketing research, consumer insights, and shopper strategy.
With a Master of Science in Marketing Research from The University of Texas at Arlington and a Bachelor of Engineering in Computer Science & Engineering from Birla Institute of Technology, Mesra, Robin has a strong educational foundation.
Throughout his career, Robin has held key roles in various renowned organizations, including Mondelēz International, Newell Brands, The Hershey Company, Tyson Foods Inc, and Lieberman Research Worldwide.
His roles have ranged from Group Head of Insights Activation and Global Head of Shopper Insights & Analytics to Director of Shopper Strategy & Insights, showcasing his expertise in unlocking consumer, shopper, and category insights to drive growth strategies in the ever-evolving retail landscape.
Robin Alex's experience and knowledge make him a valuable thought leader in Consumer Packaged Goods (CPG) and Retail Growth Strategy, particularly in navigating the complexities of today's VUCA (Volatile, Uncertain, Complex, Ambiguous) environment.