Roberto Carreras

Roberto Carreras is a senior marketing professional specializing in innovative digital marketing strategies, particularly in the areas of voice technology and artificial intelligence. He currently holds the position of Senior Director of Marketing Voice at LLYC (LLORENTE & CUENCA).12

Professional Background

Roberto joined LLYC after the company integrated Voikers, a voice solutions company he founded.2 In his role at LLYC, he is responsible for leading the development of Conversational Marketing and is part of the Deep Digital structure.12

Areas of Expertise

• Marketing Solutions: Roberto focuses on innovative approaches to brand communication and customer relationships.5
• Artificial Intelligence: He is involved in applying AI to marketing strategies, as evidenced by his interest in Coca-Cola's AI experiments for driving growth.4
• Voice Technology: His background with Voikers and current role at LLYC emphasize his expertise in voice marketing solutions.2

Current Role

As the Senior Voice Marketing Director at LLYC, Roberto reports directly to the Deep Digital division.26 His work involves integrating advanced voice solutions into marketing strategies and exploring the intersection of AI and marketing innovation.3

Academic Pursuits

Roberto is also pursuing doctoral studies at UCM (Universidad Complutense de Madrid)5, which likely contributes to his innovative approach in the field of marketing.

Roberto Carreras maintains an active presence on social media platforms, where he shares insights about marketing, AI, and innovation in brand communication.578