Robert Kraft

Robert Kraft is a seasoned entrepreneur with a strong background in startups, acquisitions, teambuilding, leadership, marketing, and management. His leadership at Atlas World Sports has been transformative in the sports betting industry, integrating AI technology for enhanced user experiences. As an Advisor to The World Business Chicago Sports Betting Committee, he contributes to economic growth and job creation in the sports tech sector. With over 15 years of experience in the Direct Marketing space, Robert led a company with over 600 employees spanning multiple time zones and languages. His expertise in multi-channel marketing communications and entrepreneurial leadership has driven innovative marketing strategies and tech-based communication platforms. Robert's commitment to innovation has propelled Atlas World Sports to the forefront of the sports media and sports betting industries.