Robert Kornfeld is a seasoned business executive with extensive experience in driving digital transformation across various industries such as tourism, retail, insurance, automotive, and software. With a background in graphical arts and digital media, he is adept at bridging the gap between business demands and opportunity-based product development. As CEO and founder of Etheraction, Yallotrade AB, and Chief Product Officer at Fishbrain, Robert has fostered innovation and created new business opportunities by exercising his entrepreneurial mindset and creative thinking. He also worked at renowned companies like Teracom AB, Mediacom, TUI Group, and Projector, where he held senior managerial and consultant roles. Robert is known for his multidisciplinary expertise in e-commerce, personalization, social media integration, and strategic analysis, transforming insights about people's behaviors and digital landscape into strategic opportunities. He studied at Vasaskolan and KTH Royal Institute of Technology for M.Sc. in graphical arts and digital media.