Robert Farazin

Robert Farazin is a prominent figure in the media and technology sectors, currently serving as the Chief Product Officer (CPO) and Founder of TVbeat, a company he established in 2013. TVbeat specializes in providing comprehensive marketing solutions for television, addressing challenges related to fragmented TV data and audience measurement. Under his leadership, the company has developed tools that enable broadcast media companies to optimize their planning, forecasting, and audience measurement across various platforms.123

Professional Background

Farazin's career began in 2002 as an organizer and head of new services development at Varinger d.o.o. He later took on roles including project lead for introducing the Cartridge World franchise in Slovenia and head of new services development for Tusmobil. In 2009, he founded mmatcher, a personalized mobile marketplace, followed by Doublerecall in 2010, which focused on innovative advertising formats.12

At TVbeat, he transitioned from CEO to CPO in January 2021 after previously holding the CEO position from 2013 until early 2021. His extensive experience encompasses various leadership roles that emphasize technology-driven solutions in the advertising and media industries.12

Education

Robert Farazin studied at Y Combinator in 2011, focusing on startups, and holds a degree from Univerza v Mariboru, where he attended from 2004 to 2009.12

Personal Insights

Farazin is active on social media, particularly on X (formerly Twitter), where he shares insights about his work and interests.4 His approach to business emphasizes innovation and adaptability in a rapidly evolving media landscape.3

Overall, Robert Farazin's contributions to TVbeat and the broader media industry reflect his commitment to enhancing audience engagement and optimizing advertising strategies through advanced technology solutions.