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Robb Verna
Growth Obsessed Technology & SaaS Marketing Leader ex-IBM
Robb Verna is a seasoned marketing professional currently serving as the Sr. Director of Marketing at Ascent. He is known for his expertise in B2B technology, SaaS, and healthcare IT marketing.3
Professional Background
Robb is described as a tenured and capable leader with a deep knowledge of marketing. He has a proven track record of delivering tangible, measurable results for businesses.1 His career history includes a notable stint at IBM, as he often refers to himself as "ex-IBM" in his professional descriptions.24
Areas of Expertise
Growth-Focused:: Robb brands himself as a "Growth Obsessed Technology & SaaS Marketing Leader".24 He specializes in:
- Driving growth and customer success
- Customer retention
- Incremental sales
- Channel partner expansion
Performance-Driven:: Robb is known for his ability to leverage data and business intelligence to make informed decisions.4 He has a strong focus on delivering measurable outcomes and driving performance in marketing initiatives.
Recent Career Developments
As of late 2023, Robb was actively seeking new opportunities, describing himself as a "Get Stuff Done" Marketing leader.3 More recently, in July 2024, he mentioned completing his first 30 days in a new role, which appears to be his current position as Sr. Director of Marketing at Ascent.2
Robb Verna maintains an active presence on LinkedIn, frequently sharing insights and updates related to marketing, technology, and business intelligence. His LinkedIn username is indeed robbverna, as mentioned in the query.