Rob Saunders

Rob Saunders is the Head of Digital Marketing at Genflow, a company focused on empowering brands through innovative digital marketing strategies. Based in London, he has been instrumental in shaping Genflow's approach to digital advertising, particularly in adapting to the evolving landscape of social media and online consumer behavior.

Professional Background

Rob has held various roles within the marketing sector, including positions that emphasize growth and digital strategy. His experience includes working across multiple fields, which has equipped him with a diverse skill set relevant to modern marketing challenges. Notably, he has contributed insights on how social media disrupts traditional advertising methods, emphasizing the need for brands to remain agile and responsive to changing consumer habits.13

Contributions at Genflow

During his tenure at Genflow, Rob has highlighted the significant shift towards online advertising, especially accelerated by the COVID-19 pandemic. He has noted that as more brands transition to digital platforms, there is an increasing necessity for targeted marketing strategies that resonate with consumers' online behaviors.1 His expertise is reflected in Genflow's impressive growth metrics, including a substantial increase in ad spend for their clients.1

Online Presence

Rob is active on LinkedIn under the username robert-saunders-marketing, where he shares insights and engages with the marketing community. His profile indicates a strong focus on digital marketing trends and strategies.23

Overall, Rob Saunders stands out as a key figure in the digital marketing landscape, driving innovation and adaptation in an increasingly digital world.