Rob Murray

Rob Murray is an experienced professional in the field of experience management and consumer intelligence. He served as the IBM iX Global Experience Management Lead at IBM iX from January 2017 to February 2022, a position he held for 5 years and 2 months.1

Career Highlights

Current Role:: As of the most recent information available, Rob Murray is a Specialist Leader at Deloitte, a position he has held since February 2022.1

Previous Positions::

• IBM iX Global Experience Management Lead at IBM iX (2017-2022)
• Director Global Lead Consumer Intelligence at SapientRazorfish (2012-2016)
• Senior Manager Experience Research and Strategy at Sapient (2008-2012)
• Innovation Strategist at Citi (2008)
• Account Planner - Interactive Strategy at Wunderman (2007-2008)
• Account Director at Tribal DDB Chicago (2003-2006)1

Education and Certifications

Rob Murray holds the following educational qualifications:

• Masters degree from Illinois Institute of Technology (2006-2008)
• BA from University of Illinois Urbana-Champaign (1983-1987)
• BA from Aberystwyth University (1985-1986)1

He has also obtained several certifications from IBM, including:

• IBM Automation: Compass
• IBM Blockchain Essentials
• The Weather Company Knowledge
• IBM Brand Belonging Practitioner
• IBM Cognitive Practitioner
• IBM Design Thinking Practitioner1

Professional Philosophy

Rob Murray describes his approach as connecting the dots between people, business, and technology through the lens of the consumer and the context of their daily lives. He believes in the importance of both quantitative and qualitative data, emphasizing that actionable insights come from layering disparate data and making new connections.1