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Rob McCartney
Professional Writer
Rob McCartney is an accomplished writer, journalist, and senior communication and PR professional with extensive experience in corporate, fundraising, and marketing communications, public affairs, media strategy, issues and change management, stakeholder engagement, government relations, branding, reputation management, crisis communications, and journalism.
He has a strong leadership and management background, demonstrating a track record of providing strategic counsel to senior organizational leaders and collaborating with clients to implement programs that align with business objectives.
Rob specializes in strategic corporate, staff, and external communications planning, media relations strategy, coaching, and training, brand development, reputation management, crisis communications, issues management, fundraising communications, creative writing, and editing.
His educational background includes studies in various fields such as Business Administration, Computer Science, Journalism, and Political Science from institutes like University of Toronto, Ryerson University, Western University, and Computer Technology Institute.
Throughout his career, he has held prominent positions in well-known organizations, including serving as Account Director at Fleishman-Hillard Canada, Director of Communications and Marketing at William Osler Health System, and Director of Public Affairs and Foundation Communications at Mount Sinai Hospital, Toronto, among others.