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    Rob Keen

    CEO

    Rob Keen is the recently appointed Chief Executive Officer (CEO) of Applied Biological Laboratories Inc., a biotechnology company known for developing innovative natural health products.12 He assumed this role in April 2024, bringing with him a wealth of experience in the natural and eco-conscious personal care industry.3

    Professional Background

    Before joining Applied Biological Laboratories, Rob Keen held significant leadership positions in other companies:

    1. Former CEO of Norwex North America: Keen led Norwex, a company known for its eco-friendly cleaning products.3
    2. Former CEO of Weleda North America: He also headed Weleda, a company specializing in natural and organic cosmetics and pharmaceuticals.3

    Current Role and Company

    As the CEO of Applied Biological Laboratories Inc., Rob Keen is now at the helm of a company that:

    • Develops scientifically validated natural products2
    • Is behind the innovative cold and flu remedy called Biovanta2
    • Focuses on natural healthcare solutions3

    Leadership Appointment

    Rob Keen's appointment as CEO was announced on April 24, 2024.24 His selection for this role has been met with enthusiasm within the industry. Michael Latefi, possibly a company executive or board member, described Keen as a "powerhouse of talent" in a LinkedIn post celebrating his appointment.4

    Location

    Rob Keen is based in Ridgewood, New Jersey, United States.5

    Given his extensive experience in leading companies focused on natural and eco-conscious products, Rob Keen's appointment suggests that Applied Biological Laboratories may be looking to strengthen its position in the natural healthcare market and potentially expand its product offerings.

    Highlights

    May 31 · happi.com
    CEO Moves from Natural, Eco Conscious Personal Care to ... - Happi
    CEO Moves from Natural, Eco Conscious Personal Care to ... - Happi

    Related Questions

    What are Rob Keen's key achievements at Norwex and Weleda?
    How has Rob Keen's leadership style impacted Applied Biological Laboratories?
    What are the main products of Applied Biological Laboratories under Rob Keen's leadership?
    What is the background of Rob Keen before joining Applied Biological Laboratories?
    How does Rob Keen's experience in natural healthcare influence his approach at Applied Biological Laboratories?
    Rob Keen
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    Location

    Ridgewood, New Jersey, United States