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    Rob Cheng

    When the market doesn't get how game-changing your product is, hit me up | Founder | Startup Marketing Advisor | Ex @Salesforce @Appirio @Borland @Elementum | Proud Geek | NBA Fan

    Rob Cheng is a seasoned professional known for challenging assumptions and illuminating blind spots to help funded startups enhance their market traction through a Minimum Viable Brand approach.

    He holds a Master's degree in Computer Science and Telecommunications Policy from the Massachusetts Institute of Technology and dual Bachelor's degrees in Electrical Engineering and Computer Science from the University of California, Berkeley.

    Rob's extensive professional background includes roles such as Founding Partner at Big Hat Marketing, Chief of Staff to the CEO, and various marketing leadership positions at Elementum, along with strategic roles at companies like Appirio, Salesforce.com, CollabNet, Borland Software, and Oracle Corporation.

    Rob Cheng
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    Location

    Palo Alto, California, United States