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    Rob Cameron

    Delivering automated document management to Xero Practices CEO - Chartered Accountant

    Rob Cameron is the founder and CEO of FYI, a cloud document management and process automation software company for accounting firms. He has an extensive background in technology and accounting, having started his career as a chartered accountant with Pricewaterhouse.1

    Professional Journey:

    • Started as a chartered accountant at Pricewaterhouse
    • Taught himself coding and implemented a paperless office solution across a 500-person firm in 19971
    • Founded several successful tech start-ups, including:
      • Level 31 (a document management solution acquired by MYOB in 2006)
      • Dovetail (an automation platform also acquired by MYOB)
    • Worked at MYOB as Global Head of Product Strategy
    • Founded FYI around 2016, launching in Australia towards the end of 20181

    Professional Focus: Cameron is passionate about innovation and problem-solving, particularly in creating more efficient technological solutions for accounting firms. His current company, FYI, aims to automate repetitive tasks and improve document management for accounting practices.1

    Personal Characteristics:

    • Describes innovation as being part of his "DNA"
    • Enjoys finding "better ways to work"
    • Believes in continuous improvement and technological advancement

    He is currently based in Australia and continues to drive innovation in the accounting technology space.2

    Highlights

    May 6 · fyi.app
    15 minutes with FYI's Founder and CEO, Rob Cameron, on his ...

    Related Questions

    What inspired Rob Cameron to transition from traditional accounting to tech and innovation?
    How did Rob Cameron's experience at MYOB influence his vision for FYI?
    What are some of the biggest challenges Rob Cameron has faced while building FYI?
    How does Rob Cameron see the future of cloud document management evolving?
    What unique features does FYI offer compared to other accounting software?
    Rob Cameron
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    Location

    Adelaide, Australia