Rita Teixeira

Rita Teixeira (zt) is a versatile professional with rich experience across various industries including beverages, food, retail, consulting, media, and banking.

With a background in marketing, Rita excels in areas such as branded content, P&L management, ROI analysis, and trend analysis.

She has demonstrated skills in managing multimedia projects, working with multiple partners, and excels in communication, product management, and content creation.

Rita's negotiation expertise extends to working with distributors, suppliers, agencies, and government entities, along with a keen focus on establishing and improving operational processes.

Her commercial acumen and abilities shine in building connections, advising sales strategies, training and managing sales teams, and driving franchisee recruitment and trade marketing efforts.

An active member on various committees related to sales, advertising, digital innovation, social media, metrics, and trends, Rita is also involved in committees focusing on fundraising and digital advancements.

In terms of education, Rita holds degrees from reputable institutions like ESPM, Fundação Getúlio Vargas, and has specialized in marketing and business administration.

Throughout her career, Rita has demonstrated her expertise in roles related to donor care, mentoring, advisory board membership, fundraising, marketing, partnerships, consulting, and management in sectors such as healthcare, business, media, and non-profits.

From her early days in sales and marketing to her current focus on franchise consulting and business development, Rita's career showcases her belief in a hands-on approach to achieving goals.