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Rick McLey
Innovative Leader in Digital Transformation | Data & AI Enthusiast | Director of Digital Initiatives @ Bozarth Automotive Group
Rick McLey is a highly experienced entrepreneur and marketing professional with a wealth of knowledge in dealership assessment, e-commerce setup, and software development among other specialties. He has a passion for helping businesses operate more efficiently while gaining a competitive edge over their rivals. Rick McLey received his education at Midland University and the University of Arizona, where he studied Psychology. Before his current role as the Chief Product Officer at DealerPeak, LLC, he held leadership positions in several organizations including Team Velocity Marketing, Drive360, LLC/Interactive 360, Inc., Auto Dealer Solutions, Inc., and Autobase, Inc. Rick McLey has produced results throughout his career, and he remains committed to delivering quality work to his clients.