Richard Smith

Regional Director - EMEA at Myagi - Retail Trade Marketing platform - collaborate with retailers to sell better together

Richard Smith is the Global Head of Sales and Marketing at Myagi, a role in which he leverages his extensive experience in sales leadership and coaching. Based in Kempsey, UK, Smith has a strong background in improving sales performance through tailored coaching solutions. His professional history includes significant roles such as Co-Founder and VP of Sales at Refract, which was acquired by Allego in 2020, and VP of Sales EMEA at Allego itself.1 2

Professional Background

Current Role: Global Head of Sales and Marketing at Myagi.
Previous Experience:
- Co-Founder and VP of Sales at Refract (2015 - 2020): Developed a platform focused on enhancing sales conversations through analytics.
- VP of Sales EMEA at Allego (2020 - 2024): Responsible for all revenue operations across Europe, the Middle East, and Africa.
- Course Creator and Coach at Sales Impact Academy: Developed popular training courses for sales professionals.1 2

Skills and Expertise

Richard Smith is recognized for his ability to address the challenges faced by sales teams, particularly in achieving quotas and improving win rates. He has coached sales professionals from notable companies such as HubSpot, Zoom, and Google, emphasizing skill enhancement and behavioral improvements to drive success in sales.1

Smith's approach combines strategic insights with practical coaching techniques, aiming to foster a culture of continuous improvement within sales organizations.