Richard Pennock

Richard Pennock is a seasoned marketing professional currently serving as the Vice President of Marketing at Freebirds World Burrito. He was appointed to this role in April 2021, bringing extensive experience in digital marketing, communication strategy, and brand positioning to the company. His leadership is aimed at enhancing Freebirds' marketing capabilities, particularly in response to the growing demand for online ordering and digital engagement within the restaurant industry.1

Prior to joining Freebirds, Pennock held the position of Senior Director of Marketing at Tacodeli, where he played a crucial role in expanding the brand's presence across Texas. His responsibilities there included overseeing digital marketing, social media, and public relations, contributing to a significant brand refresh that supported Tacodeli's growth.12

Pennock's educational background includes a Bachelor’s degree in History from the University of Leeds and an MBA in Marketing and Strategy from Georgetown University.2 In addition to his role at Freebirds, he has also worked as a fractional Chief Marketing Officer and strategic consultant for various companies across different industries.23