Richard Morrow

Richard Morrow is the Chief Operations Officer (COO) at BAXUS, a position he has held since August 2023. In this role, he is responsible for overseeing the company's operations and strategic initiatives, particularly focusing on leveraging blockchain technology for secure transactions in the wine and spirits industry. BAXUS aims to provide users with proof of ownership, authentication, and safe storage solutions for their products.12

Morrow has a rich background in various sectors, particularly in retail and product management. Before joining BAXUS, he served as the Area Director at Specialized Bicycle Components, where he managed retail operations and development strategies for the brand.1 His experience also includes a significant tenure at Giant Bicycles as the US Business Manager for E-bikes, where he led strategic product and commercial business strategies in the US market.1

In addition to his corporate roles, Richard Morrow is also known as a co-founder of BoozApp, reflecting his entrepreneurial spirit.13 He describes himself as an all-around business professional with a blend of experience and grit necessary to navigate complex environments, emphasizing his commitment to training and coaching teams.1