Richard Li

Richard Li is a seasoned marketing and communications professional with over 24 years of experience in strategy planning, management, and leadership roles for prominent multinational companies in the high-tech industry.

He has been recognized with prestigious awards such as the 2013 Taiwan 100 MVP Manager by Manager Today Magazine and the 2012 Taiwan Brand Marketer of the Year from the Outstanding Marketing & Communications Award by the Taiwan Advertisers' Association.

Richard Li has an impressive track record of winning international accolades including the Cristal, D&AD Impact, Tangrams, Internationalist-Marketing, ECI, Longxi, ROI, TIPR Award, as well as being a four-time recipient of the Taiwan Top 10 Marketing Campaigns of the Year by Advertising Magazine.

He has served as a judge for distinguished creative, advertising, and marketing communication awards such as the Greater China Effie Awards, Click Awards, Neo Award, and DSA Award.

Richard Li is described as intellectual, visionary, focused, and passionate, with a knack for innovative and strategic leadership in marketing and communications. He is a strategic thinker who excels in developing insightful strategies and pursuing rational opportunities.

As a results-oriented leader, Richard Li energizes positive change, inspires others, and leads by example. He is a persuasive communicator who articulates effectively, achieves clarity, and secures buy-in and commitment with ease.

Known for his flexibility, hard work ethic, and boundless energy, Richard Li thrives in dynamic, demanding, and fast-paced environments. He is a proactive achievement-oriented team builder who sets ambitious goals to ensure win-win outcomes for teams and cross-functional collaborations.

Richard Li's specialties include strategy planning, product marketing, integrated marketing, digital marketing, direct marketing, social marketing, buzz marketing, retail/channel/trade marketing, advertising, demand generation, lead generation, marketing analytics, brand management, and project management.

Educationally, Richard Li pursued a Master's degree in International Policy with a Major in International Political Economy at Stanford University and a Bachelor's degree in Library & Information Science with a Minor in Business Management at National Taiwan University.

Throughout his career, Richard Li has held significant roles such as Head of APAC Google Play Games Merchandising/GTM, Country Marketing Manager for Taiwan & Hong Kong, Country Marketing Manager for Taiwan, and Country Marketing & Communications Manager for Taiwan at Google and Apple respectively.

Prior to his roles at Google and Apple, Richard Li gained valuable experience working as a Marketing Analyst at Accenture and as a Communications Specialist at IBM.