Richard Baxter

Richard Baxter is the CEO and founder of New Icon Group, a luxury-focused conglomerate that specializes in acquiring companies within four key areas: the yachting industry, private aviation, food and beverage, and luxury B2B/B2C services. His extensive career includes significant experience in fund management across the UK, Middle East, and Caribbean regions.124

Professional Background

Richard Baxter has a long history in managing fund companies and has been instrumental in shaping the strategic direction of New Icon Group. Under his leadership, the company aims to become a major player in the luxury market by leveraging opportunities for growth and expansion through acquisitions.13 His approach is influenced by investment philosophies similar to those of Warren Buffett, focusing on share-for-share exchanges that benefit both the company and its sellers.2

Vision for New Icon Group

Baxter's vision for New Icon Group includes not only acquiring businesses but also providing them with the necessary capital and resources to thrive in competitive markets. The group plans to list on the London Stock Exchange, further enhancing its visibility and investment potential.12

In summary, Richard Baxter is a seasoned executive leading New Icon Group with a focus on strategic acquisitions in the luxury sector, aiming to capitalize on market demands and provide value to both investors and business owners.