Richa Pathak, Digital Marketing Expert, Mentor, Coach

Richa Pathak is a prominent digital marketing professional with extensive experience and expertise in the field. She currently holds the position of Offer Marketing Specialist - SIMULIA at Dassault Systèmes.1 Additionally, she is the founder of SEM Updates, a digital marketing blog and consultancy.12

Professional Background

Richa has over 10 years of experience in digital marketing, during which she has worked across 10 industries and with more than 40 clients.1 Her career highlights include:

• Digital Lead for Growth Marketing at Infobip
• Head of Digital Marketing at ZoOm.com.kw in Kuwait
• Digital Marketing Consultant and Trainer at SEM Updates

Expertise and Achievements

Richa is recognized for her comprehensive knowledge of digital marketing strategies and their implementation. Her notable accomplishments include:

• Featured author in top-10 digital marketing magazines
• Certified digital marketing trainer and consultant
• Successfully trained over 2,500 professionals
• Achieved significant organic traffic growth for websites
• Improved Moz Rank authority for SEM Updates
• Conducted successful social media campaigns
• Generated high-quality B2B leads through remarketing ads

Education and Recognition

Richa is an alumna of IIM Calcutta, which adds to her credibility in the business and marketing spheres.1 She has been recognized as an emerging digital marketing influencer by Entrepreneur India.1

Services Offered

As a digital marketing expert, Richa offers various services:

• Digital marketing training and mentorship
• Personal coaching and career guidance
• Startup consultation
• Customized digital marketing strategies
• Social media campaign ideation and execution

Richa's approach involves applying different digital marketing mix strategies tailored to each client's specific needs and industry requirements.1