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    Rich Wang

    Vice President of Business Strategy and Analytics at SoFi Stadium, Hollywood Park, and YouTube Theater

    Rich Wang is the Vice President of Business Strategy and Analytics at SoFi Stadium and Hollywood Park, a role he has held since October 2021.2 In this position, Wang oversees strategic partnerships and data/analytics for Hollywood Park, SoFi Stadium, and YouTube Theater.1

    Professional Background

    Rich Wang brings extensive experience to his role:

    • He has 17 years of experience leading high-performing analytics teams.3
    • Prior to joining Hollywood Park, Wang worked for the Minnesota Vikings NFL team.2
    • He has managed analytics teams for two NFL stadium projects that generated over $1.5 billion in revenue.2
    • Wang was part of building the inaugural data tech stack and marketing technology for SoFi Stadium.1

    Responsibilities

    In his current role, Wang:

    • Oversees the data team and overall strategy for the company2
    • Drives all revenue and analytic initiatives2
    • Focuses on understanding customer personas to improve the visitor experience at SoFi Stadium1
    • Works on strategic partnerships for the 300-acre Hollywood Park complex1

    Approach and Expertise

    Wang is known for his data-driven and customer-focused approach:

    • He emphasizes understanding different customer personas to tailor experiences and drive business1
    • Wang speaks in a matter-of-fact manner, presenting facts logically and avoiding hype1
    • He stresses the importance of balancing customer needs with community interests1

    Rich Wang plays a key role in shaping the strategy and analytics for one of the most significant sports and entertainment complexes in the United States, leveraging data to enhance the customer experience and drive business growth.

    Highlights

    Customer-community-focused SoFi Stadium - Coliseum
    Customer-community-focused SoFi Stadium - Coliseum
    Oct 12 · sofistadium.com
    Hollywood Park Expands Team - SoFi Stadium
    Hollywood Park Expands Team - SoFi Stadium

    Related Questions

    What are Rich Wang's main responsibilities at SoFi Stadium and Hollywood Park?
    How did Rich Wang contribute to the development of the data tech stack at SoFi Stadium?
    What are the different personas Rich Wang's team has identified for SoFi Stadium visitors?
    What major events are planned for SoFi Stadium in the next few years?
    How does Rich Wang ensure that the community's needs are met at SoFi Stadium?
    Rich Wang
    Rich Wang, photo 1
    Rich Wang, photo 2
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    Experience

    Vice President of Business Strategy and Analytics at SoFi Stadium and Hollywood Park
    Director of Analytics & Fan Engagement at Minnesota Vikings (May 2014 - April 2021), Manager of Direct Marketing and Database at Madison Square Garden Entertainment Corp. (July 2013 - June 2014)

    Education

    B.S. in Marketing from Manhattan College

    Location

    Inglewood, California, United States