Rich Marshall

Rich Marshall, an accomplished B2B Product Manager, Marketing, Sales Enablement, and Sales Operations specialist, is a veteran of several high-profile companies ranging from startups to international behemoths. Known for his pragmatic approach, Rich is an expert in creating brand preferences and speeding up deals through the sales cycle. With a remarkable talent for establishing connections between people, ideas, and technology, Rich's diverse skill set includes product demonstrations, writing, market and competitive research, industry and partner alliances, and change management.

In his current role as Sr. Solution Manager of TrueVUE Cloud at Sensormatic, Rich is responsible for driving cutting-edge solutions and developing innovative strategies that meet clients' complex demands. With an impressive track record of devising and executing successful marketing campaigns, Rich has applied his expertise to a range of successful ventures in his previous roles, including his work with the RAIN RFID Alliance, Tyco Retail Solutions, JDA Software, Red Praire, Escalate Retail, and SalePoint Inc.

Rich's experience with Tyco Retail Solutions included the creation of holistic marketing strategies, driving accelerated sales cycles, creating content for trade shows, developing messaging, and facilitating effective sales training programs. He was also heavily involved with product demonstrations, product presentations, and ensuring that his team was effective in all sales processes.

At JDA Software, Rich was responsible for increasing sales productivity through the optimization of sales operations, as well as designing, implementing, and managing sales enablement programs. He was also involved with devising competitive strategies, identifying new revenue opportunities, and partnering with cross-functional teams.

Rich's extensive skill set includes an aptitude for product marketing, sales support, and market intelligence. He is also an experienced Senior Account Executive and Field Engineer, demonstrating his versatility, flexibility, and adaptability across various roles throughout his career.