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    Rhonda Contreras

    Chief Collaboration Officer/Principal at The Richards Group

    Rhonda Contreras is a seasoned principal with 15 years of experience, having led her own small agency under the umbrella of the larger Richards Group.

    With a strong focus on client leadership, team development, and agency growth, Rhonda is an opportunity-seeker, problem-solver, and strategic thinker driven by a passion for meaningful work.

    She understands the impact of culture on the industry and believes in the power of diversity, collaboration, and storytelling in building strong brands.

    Rhonda is dedicated to pushing the boundaries of brand building while maintaining the delicate balance between creativity and data-driven decision-making.

    She values partnership with agency teams and clients to deliver outstanding results that foster growth.

    In her personal time, Rhonda enjoys cruising Lake Texoma with her husband and two golden-doodles on their boat, The Nauti Dog.

    Rhonda Contreras
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    Location

    Dallas-Fort Worth Metroplex