Reuben Bijl

Reuben Bijl is a professional with a significant background in technology and business, recently serving as the Head of Apple Initiatives for Australia and New Zealand (ANZ) and South Asia at Apple. He has a notable history with the company, having spent 12 years in various roles before announcing his departure in August 2023.3

Prior to his tenure at Apple, Bijl was involved in design, software, and business consultancy, notably as the Managing Director at Smudge, where he honed his skills in sales and relationship management.12 His educational background includes studies at the University of Canterbury, which laid the foundation for his career in technology and business.1

Bijl's LinkedIn presence reflects his commitment to innovation and community engagement, often sharing insights about new technologies and features, such as those related to Apple's visionOS and accessibility enhancements.45 His professional journey showcases a blend of technical expertise and leadership in driving initiatives within the tech industry.