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Rene G.
Connecting brands with Latinos while sipping ☕️
Rene G. (full name Rene Garzona) is a seasoned marketing professional and creative connector based in the Los Angeles Metropolitan Area. He is the Founder of Garzona Creative, a company that focuses on connecting brands with Latino audiences.4
Professional Background
Rene has over 20 years of marketing experience and describes himself as a creative connector, marketing strategist, and storyteller.4 His career has spanned various roles in the music, entertainment, and fashion industries:
- He previously worked as an Operations Manager at Humble Beast Records, where he managed logistics, personnel, and production.
- Rene held a position at LRG Clothing, where he started as a freelancer and eventually became the Director of Latin Marketing, helping to introduce the brand to the Latin market.23
- He has experience working with major Latin artists, including Bad Bunny.2
Recent Career Developments
- As of February 2024, Rene announced the end of his tenure with Entravision and mentioned he was working on a new project.1
- In March 2022, he joined Salem Media Group, expressing excitement about the new opportunity.5
Passion Projects
Rene has shown interest in indie music and event production. He once produced a sold-out show at The Roxy Theatre, demonstrating his ability to create successful events even without performing.6
Personal Brand
Rene often uses the phrase "Connecting brands with Latinos while sipping ☕️" to describe his professional focus. He emphasizes his expertise in marketing to Latino audiences and his ability to bridge cultural gaps in the business world.