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Reinier van der Houwen
Online Marketing - Employer Branding - SEA
Reinier van der Houwen is a dedicated and competitive SEA Specialist with a broad expertise in online marketing, particularly in the areas of the full media mix and specialized knowledge in SEA (Search Engine Advertising). He values pleasure and dedication in both his work and personal life, always striving to add value for the end user.
He currently excels as a SEA Specialist handling both performance and awareness accounts, constantly seeking innovative ways to maximize the relevance of search channels for clients. His approach involves going beyond standard practices by identifying the right strategies to align with search behaviors, themes, and current trends.
Reinier's academic background includes a Master's degree in Marketing Management with a remarkable GPA of 7.1 from Tilburg University. Prior to this, he completed a pre-master's program in Marketing Management and a Bachelor's degree in Commercial Economics with a specialization in Sport Marketing & Management.
In terms of professional experience, Reinier has held various roles such as Employer Branding Consultant, SEA Specialist, and Online Marketing Campaign Operations Specialist at Greenhouse. He has also contributed his skills as an Afstudeerstudent Marketing at Synple and occupied leadership positions like Voorzitter Social Media Commissie at Asset Marketing.
Beyond his marketing roles, Reinier has a diverse work history that includes freelance sports journalism, team sales, student chauffeuring, marketing internships, and operational roles in sectors like catering and retail. His broad experience showcases his versatility and adaptability across different industries.