Reid Genauer

Reid Genauer is the Principal at Whurligig Labs, a role he has held since January 2022. Whurligig Labs focuses on developing a collaborative text-to-video application utilizing advanced AI language models, including Stability AI and DALL-E. The company operates as a network of engineers, artists, and entrepreneurs, fostering innovation across various disciplines.1

Before his current position, Genauer served as the Chief Marketing Officer at Smule, Inc., where he significantly transformed the company's strategy and market approach, leading to substantial user engagement and revenue growth. His previous experience also includes key marketing roles at eMusic, where he helped establish the platform as a leading digital music retailer, and at Dr Pepper Snapple Group, where he managed substantial sales and marketing initiatives.1

In addition to his professional career, Genauer is also known for his musical background, having co-founded the band Strangefolk and the artist management company Lil' Sadie Productions, which became prominent in Vermont's music scene.1