Rebecca Taylor

Rebecca Taylor is a seasoned marketing professional currently serving as the VP of Digital at PDC BRANDS. In this role, she leads digital initiatives and strategies for the company. Her career at PDC BRANDS has been marked by progressive growth, having previously held positions such as Director of Marketing for Fragrance, Specialty Bath, and eCommerce, Senior Brand Manager, and Associate Brand Development Manager.

Professional Background

Education:: Rebecca holds a Bachelor of Arts (B.A.) in Sociology from the University of Richmond and has also studied at the Park School of Buffalo.

Career Progression::

• Before joining PDC BRANDS, Rebecca worked at Unilever, where she held various roles including Associate Brand Development Manager for Country Crock and Bertolli Sauce, Associate Brand Building Manager for Clear Haircare, and Assistant Brand Building Manager for Dove and Clear Haircare.
• Her early career included positions as Media Supervisor and Media Planner at Mindshare, working on campaigns for Unilever's Dove Personal Wash.
• She also gained experience as a Publicity Assistant at the Modlin Center for the Arts at the University of Richmond.

Current Role at PDC BRANDS

As VP of Digital at PDC BRANDS, Rebecca's responsibilities include:

• Leading brand strategy and innovation development
• Developing marketing plans for fragrance and specialty bath brands
• Serving as the strategic lead for ecommerce with a focus on strong growth goals1

Rebecca's expertise in digital marketing, brand development, and ecommerce has been instrumental in her current role, where she continues to drive digital initiatives for PDC BRANDS.