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Rashika Walia
Vice President of Sales at Smartbox
Rashika Walia is an accomplished professional with a strong background in Marketing Strategy, Stakeholder Management, Digital Marketing, and Ecommerce.
With her ability to lead strategically and operationally, Rashika has successfully driven business growth and implemented innovative digital solutions.
She is skilled in managing Profit & Loss and excels in collaborating with cross-functional partners for effective Stakeholder Management.
Rashika holds certifications in Google AdWords, Google Analytics, and Facebook Blueprint, showcasing her expertise in Digital Marketing.
Her responsibilities include full ownership of marketing channels such as Email, CRM, SEO, PPC, Display & Social, ensuring optimal performance and driving growth.
In Ecommerce, Rashika oversees the digital experience encompassing acquisition, online marketing, web convergence, customer experience, and order fulfillment.
She has a solid educational foundation with a degree in International Business from the University of Virginia Darden School of Business and a Bachelor of Commerce from Delhi University.
Rashika's professional experience includes serving as the Vice President of Sales at Smartbox Ecommerce Solutions Pvt Ltd and as the former Business Development Head at FCI CCM, Inc.
