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Randy Dargenio
Director, SEO & Marketing Technology Product Management - Lowe's (formerly @ Staples, GroupM, WPP)
Randy Dargenio is a seasoned professional in the field of SEO and marketing technology, currently serving as the Director of SEO & Marketing Technology Product Management at Lowe's Companies, Inc., also known as Lowe's Home Improvement.12
Career Progression
Randy joined Lowe's in July 2021, marking a significant chapter in his professional journey.2 In his role at Lowe's, he is responsible for driving successful SEO customer acquisition strategies, B2B lead generation, and retail initiatives.1
Expertise and Responsibilities
As a leader in SEO and marketing technology, Randy's work involves:
- SEO Strategy: Developing and implementing effective SEO strategies to enhance Lowe's online presence and customer acquisition.1
- Product Management: Overseeing technical SEO aspects of www.lowes.com, including hiring for roles such as Product Manager to support these efforts.3
- Marketing Technology: Leveraging cutting-edge technology and disruptive innovation to drive quantifiable results.4
Professional Background
Before his current position at Lowe's, Randy has had a diverse career spanning various industries and roles:
- Experience in design and product experience leadership, having worked with notable companies such as Disney, General Electric, Marriott, and AOL.5
- Involvement in entrepreneurship and public speaking.4
Skills and Expertise
Randy's professional profile highlights his capabilities in:
- SEO and digital marketing strategies
- B2B lead generation
- Retail marketing
- Product management
- UX design and category experiences5
Randy Dargenio's LinkedIn profile (username: randydargenio) serves as a comprehensive resource for his professional background and current role at Lowe's Companies, Inc.