Rami Tawil

Rami El Tawil is the Founder of Lucid Dreams Dubai, a Multimedia Content Creative Madhouse founded in 2020, specializing in producing imaginative projects for companies like Dior, Emirates NBD, OPPO, and TikTok.

With a background as a Chief Marketing Officer at Meraas, Dubai Properties, and Emaar Group, Rami has extensive experience in developing and implementing strategic marketing and digital initiatives.

Rami Tawil played a key role in creating the 'Light Up 2018' New Year's Eve celebrations in Dubai, setting a Guinness World Record for the largest light and sound show on a single building.

His career spans roles in senior commercial and marketing leadership positions at renowned companies in the Middle East, focusing on driving global, regional, and local business strategies to achieve commercial objectives.

Rami Tawil is known for his innovative approach to storytelling and his use of technology to enhance creative projects, including virtual production, VFX, and post-production, as well as digital screens, live events, and virtual projections.

His expertise includes leading engagement strategies that increase awareness, reputation, and market share for companies across various sectors such as real estate, leisure and entertainment, food & beverage, hospitality, healthcare, and retail.