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    Rafael Zaragoza

    🦖 Fundador Thinkers Co / Autor Designpedia

    Rafael Zaragoza is a Creativity Warrior and Visual Thinker with a strong passion for human-centered innovation. With a background in Industrial Design, he excels in understanding people's needs and hybridizing concepts to drive real innovation. Rafael is the Co-founder and Creative Director of Thinkers Co., a company dedicated to applying ideas effectively to spark innovation through user testing and involvement in the creative process. He is renowned for his expertise in Visual Thinking, Design Thinking, Service Design, Business Design, Experience Design, Entrepreneurship, Lean Startup, and Human Focus Centered methodologies. Rafael's unique approach to creativity is exemplified by his creation of the '80dias 80objetos' language, a methodology based on situations where chaos and chance converge to generate new ideas.