Rafael Rocha

Rafael Rocha is an experienced marketing leader with a passion for entrepreneurship, innovation, AI, disruptive tech, growth strategies, inbound marketing, SEO, storytelling, social media marketing, sponsorship, fan engagement, content marketing, and sports marketing.

Rafael has dedicated his professional life to engaging with clients, fans, and stakeholders, constantly learning and embracing AI and other tech innovations.

His career has been shaped in diverse and international environments, honing his interpersonal, negotiation, and leadership skills.

Rafael holds various educational qualifications, including a Master's in Marketing from FGV, a Bachelor's in Business/Economics from PUC-Rio, and specializations from institutions like the University of Michigan, Northwestern University, The Wharton School, and New York University.

His notable roles include Chief Marketing Officer at RED EARTH MARKETING, Sport Marketing Professor at Trevisan Escola de Negocios, and various leadership positions in organizations like MATCHUP Influencer, Ear to the Ground, and Bracco Internacional srl.

He also has a background in sports event management, product management, and sales and trading, stemming from his tenure at companies like LANCE! Media Group, BTG Pactual, and Fluminense Football Club.