Rachit Dayal

Rachit Dayal, a Google certified advertising and analytics professional, has been working in Asia helping brands achieve their business goals using innovative technology and creative marketing approaches. With vast experience in social media marketing, conversion optimization, SEO, web analytics, digital advertising, customer relationship management, website & app design, he has helped more than 5,000 executives grow their businesses.

Dayal holds a Bachelor of Computing (Hons) from National Public School, Bangalore, and a degree in B. Computing/Entrepreneurship from the National University of Singapore. He further studied at the Harvard Business School and the University of Pennsylvania, where he specialized in Leading Professional Service Firms and Minor in Entrepreneurship, respectively.

As the Chief Marketing Officer, Asia Pacific at Merkle, he is dedicated to helping individuals and brands to succeed and grow their businesses. His analytical and creative approach has enabled him to assist companies such as fastacash, Nanyang Business School, National University of Singapore School of Computing, and Far East Hospitality achieve significant growth in leads and revenue.