Rachel Tyrer

Rachel Tyrer is a seasoned professional in the affiliate marketing industry, currently serving as the VP Customer Success US at Awin Global.13 Her career at Awin has been marked by steady growth and progression since she joined the company in 2013.1

Career Progression

Rachel started her journey at Awin (then known as Affiliate Window) as an Account Develop Executive in 2013.1 Over the years, she has held various positions within the company, including:

• Head of Account Management US4
• Partnership Development Director1
• VP Customer Success US (her current role)23

Responsibilities and Achievements

In her current role as VP Customer Success US, Rachel is responsible for:

• Developing and delivering program strategies for clients1
• Devising innovative account management ideas1
• Producing competitive and successful affiliate programs for brands and agencies operating on Awin and ShareASale platforms1

One of Rachel's notable achievements was securing the 'Best Managed Affiliate Program (US)' award at the International Performance Marketing Awards in 2017 for her work on Superdry's US affiliate program with Awin.1

Industry Involvement

Rachel is an active participant in industry events. For instance, she recently announced her attendance at the Affiliate Summit East in New York, scheduled for July 29-30, 2024, where she will be representing the Awin and ShareASale team.5

Education

Rachel holds a Bachelor of Arts (B.A.) in Business, Management.3

Rachel Tyrer is recognized as an outstanding leader who has made significant contributions to her field.3 Her extensive experience and leadership in the affiliate marketing sector have positioned her as a key figure in Awin Global's US operations.