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Rachel Conlan
Global Chief Marketing Officer at Binance
Rachel Conlan is a seasoned marketing executive currently serving as the Global Chief Marketing Officer at Binance, a leading cryptocurrency exchange, since September 2023. Before this role, she held various significant positions, including VP of Global Marketing at Binance and Global Head of Brand & Partnerships at CAA Sports, part of Creative Artists Agency, from July 2018 to June 2022. Her experience spans multiple regions including North America, Europe, LATAM, and APAC, showcasing a strong background in sales, marketing, and operations.12
Education and Early Career
Conlan earned a Master of Arts in Documentary Theory & Production from Maynooth University and completed an Executive Education Program at Harvard Business School focused on the business of entertainment, media, and sports. She also holds a B.E.S.S. in Business and Sociology from Trinity College, Dublin.1
Professional Achievements
Throughout her career, Conlan has been recognized for her contributions to the marketing field, including being named one of Ireland’s Most Inspirational Business Women under 40 by Image Magazine. She has also played a pivotal role in strategic marketing and client relationship management at Havas, where she held various leadership roles prior to her tenure at CAA Sports.1
Conlan's expertise in brand partnerships and marketing strategy has positioned her as a key player in the evolving landscape of digital marketing and sports partnerships, particularly in her recent focus on integrating blockchain technology within these sectors.12