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Rachel Aferzon
Lead Creative Strategist at Chictopia
Rachel Aferzon is a professional in the creative and marketing industry, currently serving as the Lead Creative Strategist at Chictopia. Her role at Chictopia is significant, as the company has evolved from its origins as a global fashion platform into a full-service creative agency now known as Creator Deck Media.1
Career Background
Rachel's career trajectory includes:
- Current Position: Lead Creative Strategist at Chictopia (now part of Creator Deck Media)
- Previous Role: Business Development Manager at Creator Deck2
Company Context
Chictopia, founded in 2008, has undergone significant transformation:
- Initially launched as Chictopia.com, a global fashion platform
- Recognized by Teen Vogue as "The Next Big Thing" and by Nylon as one of the "Top 4 Fashion Sites"1
- Evolved into Creator Deck Media, offering a wide range of services including:
- Creative ideation and production
- End-to-end influencer campaign execution
- Custom software solutions for brand management
- Consulting services1
Professional Environment
As part of Creator Deck (formerly Chictopia), Rachel works in a company that:
- Has 41 employees
- Is headquartered in San Francisco, California
- Specializes in advertising services
- Focuses on helping brands achieve KPIs, enter new markets, and scale through product adoption1
Rachel's role likely involves developing creative strategies that align with Creator Deck's mission to translate brand visions into meaningful campaigns across various sectors such as fashion, beauty, food, travel, and targeting demographics including millennials, moms, and Gen Z.1