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Rachael Shayne
CMO. On-Demand Marketing, Branding @ FocusedBrands - Strategy, Design, Execution
Rachael Shayne is the Founder and Chief Marketing Officer (CMO) at FocusedBrands, where she specializes in building and accelerating growth-stage companies, particularly in the climate tech sector. Her professional background includes significant experience in corporate communications and marketing, with a strong focus on sustainability and renewable energy initiatives.
Professional Background
- Current Role: Founder and CMO at FocusedBrands.
- Expertise: Rachael has a deep understanding of B2B marketing, climate technology, and energy communications. She actively engages in promoting sustainable practices and solutions within the industry.
- Previous Experience: Rachael has held various marketing leadership roles, including positions at notable companies such as Sony and EMI, demonstrating her extensive background in brand development and corporate strategy.
Contributions and Engagements
Rachael is also known for her participation in industry events, such as speaking at the Denver Startup Week, where she discusses the impact of women founders in driving climate solutions. Her commitment to fostering community connections within the startup ecosystem is evident through her active involvement in discussions about growth and sustainability.
Online Presence
Rachael maintains a professional profile on LinkedIn under the username rachaelsd, where she shares insights related to her work and the climate tech industry.