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KoiKoi Yu
Regional Brand&Comms Manager @Greenpeace
KoiKoi Yu, also known as Coco Yu, is the Regional Brand and Communications Manager at Greenpeace Southeast Asia.23 She is a multifaceted professional with a diverse background spanning several industries.
Professional Experience
KoiKoi Yu has over a decade of experience in various fields, including:
- Media
- Finance
- Marketing
- Event management
Her career journey has taken her from journalism to becoming a full-stack marketer.3 This diverse experience has likely contributed to her current role at Greenpeace Southeast Asia, where she focuses on brand and communications management.
Mission and Focus
KoiKoi Yu is passionate about promoting holistic well-being and sustainability. Her mission statement emphasizes:
"My mission is to help more individuals understand, adopt, and practice holistic well-being, with sustainability being a key aspect of it."1
This aligns well with her work at Greenpeace, an organization known for its environmental advocacy and sustainability efforts.
Skills and Expertise
As a former journalist turned marketer, KoiKoi Yu has developed a range of skills that are valuable in her current role:
- Brand management
- Communications strategy
- Marketing expertise
- Event planning
- Media relations
Her background in various industries provides her with a unique perspective on brand and communications management in the non-profit sector.
Education
KoiKoi Yu received her education at the University of Thailand, which has likely contributed to her professional development and expertise in her field.3
KoiKoi Yu's diverse experience and dedication to sustainability make her well-suited for her role at Greenpeace Southeast Asia, where she can leverage her skills to promote environmental awareness and action.