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Promothesh Chatterjee
Marketing Professor - Interests: Marketing Insights from Text Analytics, Judgment & Decision-making, Behavioral Pricing
Promothesh Chatterjee is a Marketing Professor at the University of Utah.1 He holds a PhD in Marketing and his research interests focus on several key areas:
- Consumer Natural Language Processing
- Judgment and Decision-making
- Marketing Insights from Text Analytics12
As an academic in the field of marketing, Dr. Chatterjee combines traditional marketing concepts with modern analytical techniques. His work in Consumer Natural Language Processing suggests an interest in understanding consumer behavior through the analysis of textual data, such as reviews, social media posts, or other forms of consumer-generated content.
Dr. Chatterjee's LinkedIn profile indicates that he is actively engaged in research and teaching at the University of Utah, contributing to the academic community in the areas of consumer behavior, decision-making processes, and the application of text analytics to marketing problems.12
