Princewill Ejirika

Princewill Ejirika is a seasoned marketer with a growth mindset, specializing in driving results through digital and offline channels.

His expertise lies in performance marketing, product marketing, and crafting customer-centric marketing campaigns to enhance brand experience and drive value for both customers and businesses.

With a background in managing marketing projects, partnerships, agencies, and sales enablement, he excels in lead generation and fostering cross-functional collaborations to achieve marketing objectives and boost business growth.

Having played pivotal roles in Nigeria's thriving tech companies like Vconnect.com and Jumia Marketplace, Princewill has also steered digital marketing endeavors for global brands such as Heineken, Samsung, Siemens, Kelloggs, Colgate, Jack Daniels, and Nestle.

His skill set encompasses a wide array of marketing domains including analytics, brand management, customer experience, campaign budgeting, public relations, e-commerce, media planning, marketing insights, PPC, digital media buying, marketing automation, Google Analytics, data analytics, SEO, digital strategy, social media marketing, influencer marketing, social listening, and traditional media channels like radio, TV, and billboards.

Education-wise, Princewill is an Associate Member of the International Strategic Management Institute and holds a Bachelor of Science from Madonna University, Elele, Rivers State. He has also undergone training in digital marketing from respected institutions such as the Product Marketing Alliance and the Chartered Institute of Marketing.

Currently, he serves as the Product Marketing & Growth Lead for Demand Generation at Omnibiz Africa, leveraging his vast experience to drive growth strategies. Previously, he held the role of Growth Consultant at Omnibiz Africa.