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Prerna Gupta
Founder & CEO, Mysterious
Prerna Gupta is a successful entrepreneur and technology executive with a diverse background in the tech industry. She is currently the Founder and CEO of Mysterious, a futuristic social media app focused on cultivating meaningful conversations within micro-communities.12
Career Highlights
Prerna has founded and led several companies throughout her career:
- Mysterious: Founded in October 2021, this platform aims to create joyful social interactions by celebrating the beauty and mysteries of life.1
- HOOKED: Founded in January 2015, HOOKED is a storytelling platform for social feeds that pioneered the chat fiction format, attracting hundreds of millions of teen readers.15
- Khush Inc.: Founded in May 2009 and later acquired by Smule, Khush developed popular music apps like LaDiDa and Songify.4
- Yaari Inc.: Her first venture, founded in June 2005, was a dating site for young Indians that grew to two million users.4
After the acquisition of Khush, Prerna served as Chief Product Officer at Smule from 2011 to 2013 and remained on their Board of Directors until 2018.1
Education and Early Career
Prerna graduated from Stanford University in 2004 with a BA in Economics.12 She began her career as a Consultant at Monitor Group and later worked as an Associate at Summit Partners.1
Achievements and Recognition
- Named one of the most influential women in technology by Fast Company magazine in 2011.4
- Her apps have collectively reached more than a billion people across Web1, Web2, and now Web3 platforms.3
- Prerna's writing has been featured in prestigious publications such as the New York Times, Vogue, and TechCrunch.3
Personal Life
Born around 1981/1982 in Shawnee, Oklahoma, to Indian-American immigrant parents, Prerna now resides in the San Francisco Bay Area.4 She is married to Parag Chordia, with whom she has collaborated on several business ventures.4
Prerna Gupta's career demonstrates a consistent pattern of innovation in consumer-facing technology, with a particular focus on social media, entertainment, and storytelling platforms.
