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Prasad Shinde
On a three-year sabbatical
Prasad Shinde is a seasoned professional with over 20 years of experience in the market research and consumer insights industry.1 He served as a Director at Ipsos from August 2000 to February 2023, a tenure spanning 22 years and 7 months.1
Career Highlights
Prasad's career has been focused on helping brands grow in Asian markets through actionable consumer insights.1 His expertise extends across various sectors, including:
- Travel and leisure
- Packaged goods
- Beverages
- Durables
- Financial services
Professional Experience
Ipsos and Synovate: As a Director at Ipsos, Prasad was responsible for assisting clients with insights related to media, brands, and consumers across the Asia-Pacific region.1 During his time at Synovate (which was later acquired by Ipsos), he headed the Quantitative Research division and serviced clients across various industries.1
Previous Roles: Before joining Ipsos, Prasad worked at:
- Research International (1998-2000): Managing international projects across Asia1
- The Nielsen Company (1995-1998): Then known as ORG-MARG, based in the New Delhi area, India1
Education
Prasad holds two degrees from the University of Pune:
- MBA in Marketing (1993-1995)
- Bachelor of Engineering in Electronics (1989-1993)1
Current Status
As of October 2023, Prasad Shinde is on a three-year sabbatical. His LinkedIn profile indicates that he is based in Singapore.1
Additional Information
Prasad is multilingual, with proficiency in Chinese (elementary), Hindi (full professional), Marathi (native), and English (native or bilingual).1 He has also recently become a certified "Whisky Ambassador," demonstrating his diverse interests beyond his professional career.2