Plácido Salazar

Plácido Salazar is a highly experienced multidisciplinary designer and director with over 15 years of expertise in the creative industry.12 He specializes in Brand Design, Brand Strategy, and Product Design, demonstrating a versatile skill set that spans various aspects of visual communication and user experience.1

Professional Background

Currently, Plácido works as a freelance Art Director and Designer, offering his services through his personal website www.placidosalazar.com.23 His professional focus areas include:

• Brand development
• Digital strategy
• Product design
• Visual language
• UX/UI design
• Prototyping

Notable Experience

Prior to his freelance career, Plácido held the position of Design Director at 14 DDB Barcelona.1 This experience likely contributed significantly to his leadership skills and strategic approach to design projects.

Skills and Expertise

Plácido is known for:

• Crafting narratives and systems for brands
• Creating interactive experiences
• Developing digital platforms
• Conducting design research
• Implementing AR/VR and AI in design projects
• Managing e-commerce solutions

Recent Work

One of his recent projects involved collaborating with Kettal, a renowned company in high-end outdoor furniture design and manufacturing. Plácido worked on enhancing the digital presence of Kettal's Workplace division, creating a new digital platform to showcase their product catalog and reinforce their market leadership.1

Professional Network

Throughout his career, Plácido has worked with various creative teams and agencies, including:

• North (Creative agency)
• Wunderman Thompson

These collaborations have allowed him to work on diverse projects for notable brands such as Pepsi Max and Banc Sabadell.1

Plácido Salazar's extensive experience, versatile skill set, and innovative approach to design make him a respected professional in the field of creative direction and design.