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Pierre Tannoux
Vice President of Digital Transformation at Henkel
Pierre Tannoux is an accomplished executive currently serving as the Vice President of Digital Transformation at Henkel, a global leader in consumer and industrial goods. He has a strong background in both B2B and B2C marketing, with over 15 years of experience in the manufacturing sector. Tannoux has been instrumental in leading significant digital transformation initiatives within Henkel, particularly focusing on leveraging technology to enhance brand visibility and operational efficiency.
Professional Background
- Current Role: Vice President of Digital Transformation at Henkel.
- Previous Experience: Tannoux has held various marketing roles, including Sales and Marketing Director at The Insiders. He has also worked extensively on projects aimed at revitalizing brands and implementing omni-channel business strategies.13
Achievements
- Tannoux has been recognized for his entrepreneurial approach to marketing and his ability to drive growth through strategic innovation. Notably, he played a key role in launching a large-scale digital transformation program for Henkel's industrial business, which generated approximately $11 billion in revenue.12
- He has also been involved in high-profile marketing campaigns, including bringing a Henkel brand to the Super Bowl for the first time, showcasing his capability to blend traditional marketing with innovative digital strategies.1
Personal Background
Originally from France, Tannoux has been based in the United States for over a decade. His diverse experience across different markets and sectors has equipped him with a unique perspective on digital transformation and brand management.12
Tannoux's leadership at Henkel emphasizes the importance of understanding customer needs and adapting business models to meet evolving market demands, making him a pivotal figure in the company's ongoing digital journey.