Phoebe Yu

Phoebe Yu is the Head of Marketing at Replenysh, a position she has held since February 2023.1 She is also currently an MBA candidate at the Haas School of Business at the University of California, Berkeley, expected to graduate in 2024.1

Professional Experience

Phoebe has a diverse background in marketing and operations:

• Replenysh: Before becoming Head of Marketing, she served as a Marketing Strategy Consultant for the company from November 2022 to January 2023.1

• EyeQue Corporation: She held several positions over nearly 7 years, including:

  • VP of Marketing (Jan 2021 - Oct 2022)
  • Director of Marketing (Oct 2018 - Jan 2021)
  • Marketing Manager (Jul 2017 - Oct 2018)
  • Marketing Specialist (Nov 2015 - Jul 2017)1

• Asian Box: Operations Manager (Feb 2015 - Nov 2015)1

• LYFE Kitchen: Operations Associate (Jul 2012 - Jan 2015)1

Entrepreneurial Experience

Phoebe founded Bunny Hut Vintage Boutique, an online vintage fashion boutique specializing in 1960s-1980s garments, which she ran from April 2005 to April 2009.1

Education

• MBA from UC Berkeley, Haas School of Business (2021-2024)1
• BA in Economics from UC San Diego (2009-2011)1
• Project Management at UC Irvine (2009)1

Skills

Phoebe is bilingual, with native or bilingual proficiency in both Chinese and English.1

In her role at Replenysh, Phoebe is part of a team working on material recovery efforts and promoting circularity in action.3 Her diverse background in marketing, operations, and entrepreneurship likely contributes to her current position in leading marketing efforts for Replenysh's innovative approach to material recovery and sustainability.24