Peter Tharaldson

Peter Tharaldson is a seasoned professional with a passion for leveraging research and analysis to create transformative digital experiences and offline connections.

With a diverse skill set that includes experimentation, predictive modeling, segmentation, human-computer interaction, cognitive psychology, and decision science, Peter focuses on using data-driven insights to drive business growth and innovation.

Having pursued education at prestigious institutions like Stanford University, Syracuse University, and Cornell College, Peter has a strong academic foundation in interdisciplinary studies, audience research, statistics, and social sciences.

Throughout his career, Peter has held key roles at renowned organizations such as tvScientific, PS AI Labs, GoDaddy, SapientNitro, Best Buy, Ameriprise Financial, Target Corporation, and IBM Global Services.

Peter's professional journey has seen him excel in areas such as data science, analytics, experimentation, advanced analytics, optimization strategy, marketing, and business analysis.

A natural leader and mentor, Peter derives immense satisfaction from nurturing talent, building analytical capabilities, and fostering strong relationships within teams.

His dedication to translating data insights into actionable business strategies and fostering a culture of innovation make Peter a valuable asset in the field of research and analytics.