Peter Sum

Peter Sum is a seasoned startup marketer with a diverse background in gaming, healthcare, and education sectors.

He has a solid track record of contributing to the growth of seed-stage startups and successfully scaling companies from $10M to $150M+.

Peter Sum pursued his education in BMOS with a specialization in Consumer Behaviour at Western University, providing a strong academic foundation for his career.

Throughout his career, Peter has held key roles in various organizations, showcasing his expertise and leadership in marketing and growth strategies.

He served as the Director of Growth Marketing at Graphite, Head of Performance Marketing at Blinkist, and Senior Coach at Maven.

Peter Sum also had significant tenures as Director of Marketing at Elemy, and as a Growth Consultant offering strategic guidance through his consulting firm, Peter Sum Consulting.

With his digital marketing skills, he held roles such as Senior Marketing Manager, Marketing Manager, Performance Marketing Lead, and Growth Lead at Opencare.com.

Moreover, Peter Sum leveraged his expertise in user acquisition and marketing strategies during his time as a User Acquisition Specialist at Uken Games, demonstrating his versatility and adaptability across industries.